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Design exercise

Seven: a watch brand logo

A design exercise: the identity of an imaginary watch brand, Seven, with its logo carried all the way onto the dial.

A watch with the Seven logo on its dial

A design exercise: the identity of an imaginary watch brand called Seven.

What I made

  • The logo, in several versions.
  • A mock-up on a watch dial.
The Seven logo on a watch dial
The Seven logo on its own